Resolving Issues On Search Engine Traffic

Alright, so you know everything you need to know to start generating 1,000 visitors for your website on a daily basis. But our goal is to attain such a number in two weeks' time. You just have to intensify your effort when it comes to the implementation of the strategies we have discussed.

Here are some final considerations you should always remember as you set out to accomplish this goal.

Content Is The Fuel For Search Engine Traffic

The importance of high quality, unique content can never be undermined. Content is that once component of your website that will not only define your online business, but will also establish your reputation before your audience. But for our purposes, content is the heart of our campaign to generate 1,000 visitors per day in a span of two short weeks.

The first thing you should remember is to always supply your website with fresh content. Search engines love regularly updated pages, and if you can provide new content on a regular basis, your chances of bagging that prominent position in the search engine results will get better.

And since we want to generate a lot of traffic within 2 weeks, try to upload new content every other day during the course of this particular campaign.

Once you're averaging 1,000 visitors per day, you can slow down by uploading new content at least twice a week.

On Article Submissions

For the first two weeks after your website goes live, make it a point to submit articles to the article directories every other day. This way, you will be able to secure a lot of chances for your links to be displayed all over the World Wide Web.

Make sure that the articles you will submit to the article directories are unique. They should not be the same articles that can be found on your website. Not only will you confront the perils of presenting duplicate content, but you might also turn off your visitors who are expecting something fresh and new.

On Buying Links

Some people may opt for the easier way to acquire one way links, especially if they have the resources to spend. I am referring to buying links. There are quite a number of online businessmen who have made a living by creating websites, increasing their page ranks, and offering valuable real estate for other webmasters who wish to advertise their links.

There is nothing wrong about this approach.

However, to make the most out of it, you'd want to consider the following guidelines:

• Buy space from websites with a page rank of 4 or higher. Higher ranked websites will give you the best chance to give a boost to your own website's page rank. They may cost more, but you'll be spending anyway so might as well spend for the best possible option.


• Determine where, exactly, in the said website's space your links will appear. These websites have a high page rank because they are generating a lot of visitors. You'd want to capitalize on the same as it can be a good source for direct search engine traffic.


• Choose websites which are related to the subject of your own website.


• As much as possible, request for in-content links, that is, links that will be displayed within the website's contents.


• As much as possible, request that your URL be hyperlinked to an anchor term, that anchor term being your keyword or key phrase. This kind of link receives the highest priority from the search engines.

1,000 visitors per day in a span of two weeks from the publication of your website can be done. You already know the strategies and the tools you will need.

It's just a matter of putting them into action.

Creating Your Search Engine Traffic Pulling Website

We are done with the basics. By now, you know how to find the most profitable keyword possible and how you can beat your competitors for the top positions in search engine results.

It's time to start building your website that can pull convertable search engine traffic.

If you don't know jack about programming and web editing languages, don't fret. There are many tools available that can make the job easier for you. All you have to do is to know what works and what doesn’t, as well as what to do and what to avoid.

Elements Of Web Design: The Simpler, The Better

The first thing you have to bear in mind is that you don't need a fancy design. You don't need high resolution images. You don't need animation. You don't need background music. You don't need videos.

These are nice, but they will make your website load longer, and such will try the patience of visitors who have slower connections. They'd leave as quickly as they arrived, otherwise. You want to cater to as wide an audience as possible, and this entails taking into consideration the internet speed they're using.

Additionally, complicated designs can potentially steal the focus away from what your website is aiming to pursue. If you're selling something, for example, intricate elements can possibly take your visitors away from a buying mood.

Keep things simple. Go for elegance that will convey what your website is all about. Each element should be kept at a bare minimum without compromising the beauty of your web pages. Your website can be beautiful without overstating its elements.

The Tools You Need

If you know basic – and even advanced – web programming language, this should be easy. HTML and CSS are great languages to master. They will help you out in coming up with a great website.

But if you don't know anything about these programming languages, you can always use existing programs that can help you create websites ever so easily.

For content websites, the most popular of such programs is Xsite Pro. Xsite Pro has been designed with the niche webmaster in mind, one who plans to operate several websites enrolled with Google AdSense. Xsite Pro also has templates for single paged sales letters.

If you want a free program which can prove to be very useful, you can always download the tool from www.nvu.com. This is the most popular free web editing software. It's quite powerful and you can do a lot with it.

Advanced users can go with the mainstream products such as Microsoft Frontpage and Macromedia Dreamweaver. They may be a little more complicated, but there is no limit as to what you can accomplish with them.

Need templates? You can download some royalty free and restrictions free templates from www.oswd.org. Some of the templates there are very beautiful. You just have to pick the most appropriate one for your topic.

Page Navigation

You should have an index page. This is your mother page which will connect each and every web page under your website. Ordinarily, webmasters include an introduction to the website on the index page.

Each and every page should have a header. Headers usually have the size 150 pixels by 700 pixels. You can use royalty free and restrictions free images from www.sxc.hu and edit the same using software programs like Paint Shop Pro or Adobe Photoshop. You can even avail of the PLR headers offered by many online businessmen today.

Each page should have an article concentrating on one relevant keyword under your topic. This way, the search engine spiders will be able to treat each web page you have as a separate entity when sets out to find relevant matches for search engine queries.

We will be talking about content and proper search engine optimization for the same in the next lesson.

Search Engine Traffic Generating Tactics

Once your website is live, you should shift your attention to off page SEO for generating search engine traffic.

Off page SEO can be summarized in one sentence: being able to get the most number of web pages linking to your website. This shall determine your link popularity. The higher your link popularity, the higher your page rank will be; and the higher your page rank is, the higher your position in the search engine results will be, growing your website's search engine traffic.

We have previously mentioned the importance of studying your competition, as well as the method used to determine the websites that are actually linking to them. The rationale behind this tactic is this: if those websites can link to the URL of your competition, there is no reason why they won’t link to yours.

The most obvious tactic to use is to request for a link. But this is easier said than done. Normally, webmasters will only link to your website if you’d link back to theirs. This is called reciprocal linking, and in the hierarchy of links, reciprocal links rank at the bottom.

As much as possible, you’d want to have one way links to your web pages.

This can be accomplished quite easily. Here are some tactics you will want to utilize:

• Article marketing - Article marketing refers to the writing of articles and the submission of the same to the many article directories in the World Wide Web. There are literally thousands of article directories out there, but the most popular ones are www.ezinearticles.com , www.goarticles.com and www.isnare.com . With every article submission, you are allowed to include your resource box. Your resource box can contain a link to your website. Your articles can be republished elsewhere provided that your resource box can be kept intact. This is by far the best way to increase your link popularity. Webmasters are always on the lookout for fresh content, and the article directories are the first places they check out for the same. You have to do this regularly, however. You have to submit an article at least twice a week, more on the first two weeks once your website is published. Having link backs from ezines will increase your traffic.
  


• Blog and ping - There are many blog services that are offered for free. Blogspot is perhaps the most popular of them. All you have to do is to create a blog relevant to the subject of your website. Thereafter, you can include your link in each entry you will post. You can also get the RSS feed of your blog and enroll it with your Yahoo and MSN account. Simply type in the RSS feed address to your account at www.my.yahoo.com and www.my.msn.com . Then, with every entry you publish, ping the same over at www.pingomatic.com . This way, you’d be able to alert the search engine spiders of both MSN and Yahoo. Your feeds will get RSS search engine traffic.
  


• Press releases - Press releases are perhaps the most underrated tools to acquire one way links. All you have to do is to write an objective, newsworthy press release announcing your website, and thereafter, submit the same to press release wires throughout the internet, such as www.prweb.com . A lot of online publications are on the lookout for items to publish, and they check press release wires for relevant pieces they can use. Press releases are also excellent ways to gain direct visitors.


• Leaving your links at websites with high page ranks. There are some websites that allow users to post certain entries. These websites have high page ranks. The idea is this: if your link appears in a website with a page rank of 4 or higher, then you’d be able to facilitate a substantial boost for your own page rank. Such a website is www.craigslist.com . You may also want to leave comments containing your URL in relevant blogs with high page ranks.


• Forum marketing - There is bound to be a forum that is relevant to the subject of your website. And most forums allow its users signature boxes where they can include their website links. These signature boxes will appear in every post you will make, and as such, are excellent tools to increase your link popularity.

You can constantly check any developments on your link popularity by using the free tool at www.linkpopularity.com.

The important thing to remember is that the strategies we have discussed here should be accomplished with discipline and diligence. They are not onetime techniques you should employ. Rather, they should be pursued vigorously. Using these strategies will help you increase search engine traffic.